Chief Enterprises Acquires Insed GmbH & Co. KG, A German-Based Authorized Distributor for Honeywell Sensors & Switches

Published by Chief Enterprises on Aug 10th 2023

Chief Enterprises, a leader in the distribution of electro-mechanical components and value-added solutions for both on- and off-highway industries, has further expanded its international reach with the acquisition of Insed GmbH & Co. KG, a respected German-based distributor.

This acquisition significantly strengthens Chief’s European footprint and broadens its product offering—particularly within the sensor and switch categories—by integrating Insed’s extensive technical knowledge and longstanding relationship with Honeywell.

What This Acquisition Means for Chief Enterprises

By joining forces with Insed, Chief not only enhances its portfolio of OEM-focused electro-mechanical components but also benefits from over two decades of market experience and industry trust built by the Insed team.

Key benefits include:

  • Expanded Product Expertise: In-depth knowledge of Honeywell’s product lines—including Sensing & IoT, Test & Measurement, FEMA, and Aerospace divisions—enabling Chief to provide even greater value to its OEM customers.
  • Authorised Honeywell Distributor: Insed is an official distributor of Honeywell products and maintains direct support channels with the manufacturer, ensuring product authenticity, technical accuracy, and seamless service.
  • Tailored Value-Added Services: From custom product packaging and warehousing to manufactured parts, Insed’s offerings are designed to meet the specific needs of OEMs and engineering teams.
  • Large In-Stock Inventory: With more than 50,000 original items on hand, Insed guarantees rapid product availability and reliable fulfilment for a wide range of industrial and automotive applications.
  • Technical Advisory & Support: Years of experience and well-established manufacturer relationships enable Insed to offer expert guidance and hands-on support from first enquiry through post-sale service.

Driven by a common vision, Insed GmbH & Co. KG and Chief Enterprises will work side-by-side to bring innovative electro-mechanical solutions to on and off-road industries. Contact sales@chiefent.com for more information.

Insed GmbH & CO. KG

Founded in 2001 and located in Ubstadt-Weiher, Germany, Insed is a trusted supplier of Honeywell sensor technology and industrial components. Insed is an ISO 9001-certified company and specialises in:

  • Tailored sensor solutions and assemblies
  • Expert technical consultation
  • Precision testing and validation services
  • Fast-turnaround order fulfilment

Insed is located in Ubstadt-Weiher, Germany. ISO 9001 certified. For more information about products and services, visit the website at www.insed.de.

Chief Enterprises LLC

With over 30 years of industry leadership, Chief Enterprises LLC operates as the vital connection between electro-mechanical component manufacturers and OEMs across North America. Their capabilities span:

  • Power distribution systems
  • Connection technology and relays
  • Circuit protection and audible signalling devices
  • Custom component design and value-added manufacturing

As the sole North American distributor of Bosch Connector Parts, Chief provides full-service support—including engineering, logistics, and customer service—across the US, Canada, and Mexico.

Chief maintains facilities in Elmhurst, Illinois, USA and Chihuahua, Mexico, and is certified to both ISO 9001 and 14001 standards. The company is part of the Cyprium Partners private equity portfolio and is proudly certified as a Great Place to Work™. For more information, please visit our website at www.chiefent.com.